Our philosophy can be summed up by the acronym PET which stands for:
Promoting Ethical Trading
Preserving Ethnic Tradition
Promoting Education and Technical skills
Promoting Ethical Trading
We believe in paying a fair price for services. By so doing, our business partners get a fair deal. This enables them to continue working to improve their lives.
Preserving Ethnic Tradition
In ancient cultures there is a strong tradition of making arts and crafts. Jewellery has been predominantly made using the earth’s natural resources , including precious metals and seeds. Skills have been passed down within families from one generation to the next. We have a vision to ensure that these skills do not die out and are preserved for the future. We aim to do this by exposing these ethnic products to the global community.
Promoting Education and Technical skills
We see a future in which local traders are equipped with the tools with which to improve their businesses. These might be tools and machinery to increase efficiency as well education.